The consumers have spoken: Pamela Froman’s innovative tri-color gold jewelry is what they want!
As a part of this year’s AGTA Spectrum Awards™, in conjunction with the Jewelry Consumer Opinion Council (JCOC), AGTA introduced the new Consumer’s Choice Honors Awards, and the results are in! One winning style, selected by JCOC consumer panel members, was identified in each of the five categories of the traditional AGTA Spectrum Awards™. Pamela Froman won top honors in the Business/Day Wear category which, with over 120 entries, was the largest and most competitive.
The winning piece was Pamela’s stunning one-of-a-kind “Pearl Melange” Slide Necklace, a creative combination of 18k Pink, 18k White, and 18k Green “Crushed” Gold, featuring beautiful natural-color Tahitian and South Sea Pearls with Diamond Accents. (see above) Pamela’s signature colors of 18k Gold perfectly complement the blue-grey, green-grey, and blushing-gold colors of the pearls, and the diamonds “dripping” down the sides of each pearl add a glamorous sparkle. Due to the popularity of this piece, Pamela is now hunting for the perfect pearls to make a new version, which will also be a one-of-a-kind.
“The consumer is the most important voice in the jewelry industry and their opinion affects everything we do,” MVI President Liz Chatelain said. “We are excited by the choices our JCOC panelists have made and we congratulate the creative minds behind the winning jewelry designs.” “The addition of consumer research to the Spectrum Awards has provided us with insight into what consumers desire,” added Douglas K. Hucker, CEO of AGTA. “We are thrilled with the results and look forward to presenting the Consumer’s Choice Honors award to our talented winning designers.” The Consumer’s Choice Honors award will be presented at the fabulous 25th Annual Spectrum Awards Gala this coming February in Tucson, AZ.
JCOC, a division of MVI Marketing Ltd., provides the press, finance, fashion, gem, jewelry, and retailing industries with fast, effective, and powerful market intelligence about jewelry products and the end-consumer. The JCOC is an e-panel of over 100,000 North American consumers who represent all ages, genders, income levels, buying categories, and geographic regions. To learn more about this study, visit www.jcoc.info, or contact Liz Chatelain at (805) 239-2994 x104; email email@example.com. MVI Marketing Ltd. is THE Market Intelligence Company for the worldwide gem, jewelry and watch industries.
The AGTA Spectrum Awards™, considered the most respected and prestigious creative award for the design industry, has been honoring artistic excellence for over two decades. One of AGTA's biggest contributions in the promotion of color has come from its AGTA Spectrum Awards™ and Cutting Edge Awards competitions, launched in 1984 and 1991, respectively. Spectrum recognizes the innovative use of natural gemstones and cultured pearls in finished fine jewelry design. Cutting Edge honors creativity in lapidary arts, including faceted gems and pearls, carvings, and objects of art. AGTA promotes both collections in the media on the trade and consumer levels.
Wednesday, November 26, 2008
Wednesday, November 19, 2008
Pamela Froman's gorgeous new Ombre Sparkle Chandelier Earrings were featured in the November/December 2008 issue of InDesign Magazine! Cathy Tivol of Tivol in Kansas City, MO, selected these unique earrings for her contribution to the Sales Pitches section of the magazine, which is geared toward fine jewelry retailers. If you'd like to read the article, I've retyped it below:
Varied finishes, high-karat gold and unique materials help your customers make their own personal statements in earring looks.
PRODUCT DETAILS: Ombre Sparkle Chandelier Earrings in 18k Yellow and Pink Crushed Gold with Diamonds
CATHY TIVOL'S PITCH: "These earrings are so interesting in their use of textures and unique combination of golds. The pink and yellow gold combined together in the Crushed finish with the spark of diamonds is perfect if you admire and desire originality in design. If you tend to like to stand apart from the crowd, these gems would be a great addition to your jewelry wardrobe."
Wednesday, November 12, 2008
as seen in London Jewelers', Carl Greve's, and Lux Bond & Green's Accent Magazine
The Fall/Winter issues of Accent Magazine just came out, and their special Accent Advisor section features unique mixed-color gold bangles by Pamela Froman! Accent Advisor is sort of like a "Dear Abby" column for fine jewelry lovers. In this issue, the Advisor answers the question, "Can I combine and wear different colored gold tones at one time?"
Answer: Definitely. Over the past few seasons, we have seen more and more high karat yellow gold as well as rose gold, which both look refreshingly sophisticated. If you haven't yet added one or both of these colors to your white gold jewelry wardrobe, it's time to mix it up! Wear pendants in all three tones or wear a large medallion in rose gold on a white or yellow statement link chain. Bangles in varying sizes and shapes look great when piled on in two or three tones with diamond accents, as do stackable rings. Wear a bold retro link chain in yellow gold next to your white or pink gold watch. In jewelry right now, mixing things up is the rule - not the exception. So have fun and personalize your own unique style.
Accent chose a stack of assorted Pamela Froman "Crushed Bangles" to illustrate their point. The Pamela Froman Fine Jewelry Collection also includes tri-color pendants/necklaces, stack rings, statement rings, earrings and bracelets. Here is a taste of her "Crushed Melange" Collection:
If you're not quite ready to wear three colors together, have no fear: Pamela's brand new "Ombre Crush" Collection combines 18k Pink & Yellow Gold, which allows you to gradually mix a little pink into your yellow gold jewelry wardrobe. Here are a few pieces from this beautiful new collection:
Accent, the magazine of luxury living, is a special magazine published by members of the Luxury Jewelers Resource Group: Bachendorf's - Dallas, TX; Bruce G. Weber - Tulsa, OK; Carl Greve Jewelers - Portland, OR; Diamond Cellar - Columbus, OH; Donoho's - Houston, TX; Fink's Jewelers - Roanoke, VA; Hamilton Jewelers - New Jersey and Florida; Hyde Park Jewelers - Denver, Phoenix and Las Vegas; Lee Michaels Jewelers - Louisiana, Texas and Mississippi; London Jewelers - Long Island, NY; Lux Bond & Green - Connecticut and Massachusetts; Mann’s Jewelers - Rochester, NY; Tapper’s Diamonds and Jewelry - West Bloomfield, MI; Tivol Jewelers - Kansas City, MO
Each issue is tailored for the individual retailer, with special sections like Accent Advisor appearing in every issue. Not all of these stores carry Pamela Froman but, if you ask your fine jewelry retailer to contact us, Pamela Froman Fine Jewelry may soon be available in your favorite jewelry store!